While lemanBIZwriter writes for many market segments, we have specific expertise in these areas: Cleantech & Sustainability, Automotive Retail, Business Improvement Processes, Buildings & Real Estate, including Environmental Due Diligence, and Supply Chain.
Cleantech & Sustainability
‘Going green’ for most companies is about fitting sustainable practices, processes and products into their supply chain. In other words, how they deliver price-performance value attractive to their markets while lowering their corporate carbon footprint. We understand this and help our cleantech and sustainability clients position themselves as leading indicators in renewable energy and sustainability technologies, whether as producers, integrators or users. Our writing work for cleantech clients has appeared in Kiplinger’s Energy Letter, ReCharge, CitiesGoingGreen, Hart’s Energy Report and Biofuels Digest, as well as in important business magazines, including Biomass, Biofuels Business, North American Clean Energy, Paper 360, and Pulp and Paper Canada, and others.
Working closely with various vendors and publications in the auto industry has provided incredible insights into the workings and challenges to auto dealers, manufacturers and vendors in this area. lemanBIZwriter writes PR, marketing and sales materials and our work for clients has appeared in such important automotive retail magazines as Dealer, Dealer Fixed Operations, Wards Dealer Business, Automotive News, F&I Management, Fixed Ops Magazine, Dealer Marketing Magazine, Automotive Body Reveiw News, Restyling, and Digital Dealer, among others.
Training & Development
From major international banks to global training and development practices, we support their training and development marketing and communications writing needs. We are adept at writing about and communicating selling skills philosophies and methodologies, leadership development coaching disciplines, blended learning technologies, change management and talent management.
Buildings and Real Estate
lemanBIZwriter helped position the first direct digital building controls in the marketplace and offers years of experience in writing about and promoting office and industrial buildings technologies, including HVAC, controls, energy management systems, and facilities services. We started one of the most successful company-sponsored color magazines for building owners and operators, build-design-engineer firms and specifying engineers. Our experience with Phase I and Phase II environmental due diligence, building codes and compliance and brownfield remediation equips us to write authoritatively and compelling about these real estate risks of concern to owners, investors and occupants. Our writing work — bylined articles, case histories and special reports — on clients’ behalf has appeared in Building Design and Construction, Multifamily Executive, Shopping Center Executive, Offices and Institutions, Buildings, ASHRAE Journal, and other related periodicals.
Supply Chain and Manufacturing
Supply chains are under tremendous pressure from crazy transportation costs, on-shore and off-shore decisions, sustainability issues, gray market and piracy risks and overall competitive challenges. We work with manufacturing alliances and consulting practices to help their constituents understand opportunities for more efficient, higher quality manufacturing and for streamlining the supply chain. Our work for our clients has appeared in Industy Week, Supply Chain Management Review and Chief Executive Officer magazines.